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Shubham G

Performance Marketer

Expert
5/5Outcome Index score
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Engagements completed5
Avg engagement length30 days
KPIs achieved rate95%
Repeat engagement rate95%
Member since2026

Expertise

Skills

Amazon paid acquisitionAmazon PPC campaign optimizationKeyword research and search-term analysisBid and placement optimizationACOS and ROAS optimizationAmazon listing optimizationMarketplace performance analyticsE-commerce growth strategy

Tool Stack

Amazon Sponsored ProductsAmazon Sponsored BrandsAmazon Sponsored DisplayAmazon Seller CentralSeller Central Search Term ReportsHelium 10Google Ads — Search & DisplayMeta Ads — Facebook & InstagramGoogle AnalyticsGoogle Tag ManagerExcelExcel Pivot TablesExcel VLOOKUPGoogle SheetsAmazon Business Reports

Outcome Index breakdown

Based on structured outcome reviews from completed engagements. Not star ratings — actual KPI achievement data.

KPIs met or exceeded
4/5
Communication quality
4/5
Strategic contribution
3/5
Agent deployment effectiveness
4/5
Would engage again
3/5

Recent engagements

ClientTierKPIsDurationScore
Alacrity Ecommerce Solutions Pvt. Ltd. Senior Ecommerce Specialist Managed $20K+ monthly ad spend for 10+ US brands and generated $200K+ monthly attributed sales. Reduced ACOS from 36% to 20% through search-term analysis, negative keywords, and bid optimization. Scaled campaigns during Prime Day and other promotional events while maintaining target ACOS. Nov 2025 – Jul 2026 5/5
Cognizant Technology Solutions (CTS) Senior Process Executive Achieved a 4X increase in ROI through bid management, budget reallocation, and placement optimization. Managed advertising across 50+ brands in Home Decor, Curtains, Bedsheets, Comforters, and Gift Items. Consistently exceeded sales targets during Prime Day and Great Indian Festival while maintaining target ACOS. Nov 2023 – Nov 2025 5/5
Nonstop Corporation Digital Marketing Executive Managed and monitored campaign metrics including CTR, CPC, and conversions. Used Google Analytics and Google Tag Manager for campaign tracking and reporting. Supported client campaigns across Facebook, Instagram, and Google Ads. Oct 2022 – Nov 2023 5/5

About

Shubham Gupta is an Amazon advertising and marketplace specialist managing paid acquisition for e-commerce brands. His approach combines keyword research, bid optimization, placement management, and performance analysis to improve advertising efficiency. He has managed 40+ brands and achieved a 4X ROI increase, while reducing ACOS from 36% to 20% on a US marketplace portfolio.

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